There Are No Mistakes

The four capital mistakes of open source

Almost five years ago, I self-published my novel An Unpro­duc­tive Woman with Xlibris.

If I knew then what I know now… well, let’s just say I would have hung up the phone when they called me and offered me a pub­lish­ing package.

Once the book was in the world and pub­lished the first three years with them were fine. They really were. Xlib­ris did exactly what they said they would. They helped me design a cover (which I later changed), they helped to edit a man­u­script that was already amaz­ingly pretty clean, and they made it avail­able at mul­ti­ple dif­fer­ent outlets.

Fol­low­ing pub­lish­ing I was busy with school and fam­ily so I admit­tedly did very lit­tle in the way of self pro­mot­ing, but once I made up my mind to actu­ally pay atten­tion to the An Unpro­duc­tive Woman I real­ized a num­ber of unfor­tu­nate truths.

  1. I never needed Xlibris.
  2. I could have done all of this myself for far less money.
  3. Xlib­ris is a busi­ness, which explains why they kept try­ing to sell me one new ser­vice after another.

I wasn’t angry with Xlib­ris because of truth #3. They are a busi­ness and as such they were doing what busi­nesses do. Try­ing to make money. They did. While very lit­tle, I did ben­e­fit from their ser­vice. Using them made things very easy for me at a time when I had none to spare. Because of them, I didn’t have to worry about the details.

A year and a half ago I decided that the time had come when I needed to take a more active role in my writ­ing, that I would net­work and pro­mote and try to make more sales. About this time last year I also made the deci­sion to join Amazon’s KDP pro­gram. While not extra­or­di­nary, I did notice an increase in sales. An increase in sales is great. I mean, I never thought that An Unpro­duc­tive Woman would make me wealthy, (One can hope, right?), but no sales turned into some sales and some sales are def­i­nitely bet­ter than none. Then I started to have problems.

KDP kicked me out of the pro­gram at least three times because my ebook kept pop­ping up at other out­lets, thanks to Xlib­ris, even after I’d asked that they remove my ebook from all mar­kets. Need­less to say, they didn’t. Each time I thought things were a go again, Ama­zon would find it some­where else. I’d get kicked out of the pro­gram again. I noticed a drop in sales as a result. That’s when I got annoyed with Xlibris.

$3.99

$4.95

Two weeks ago I noticed that Xlib­ris snuck their ebook ver­sion of An Unpro­duc­tive Woman up on Ama­zon and actu­ally set it for a lower price than I have it listed for. They were com­pet­ing with me for sales of my book. I have asked and asked them not to make an ebook avail­able any­where because I’d for­mat­ted and pub­lished the ebook ver­sion on Ama­zon myself and because it is a req­ui­site of the KDP pro­gram. And still, there it was.

At that point I was more than annoyed. I was incensed.

Last week I drafted a brief let­ter and faxed it to Xlib­ris telling them that I wanted to with­draw my book from them 100% in all forms on all out­lets post haste. It hasn’t hap­pened yet because appar­ently it can take up to six weeks. I’ve turned into the cus­tomer from hell because I have emailed them on a daily basis ask­ing the equiv­a­lent of “Are we there yet?” It’s just that I am cooked and want to be done with them.

I rarely admit to mis­takes. This isn’t because I’m so arro­gant that I don’t think that I ever make them. I don’t often admit to mis­takes because I think that doing so misses the point, which is that there is always some­thing to learn from almost each mishap, tragedy and flub. To call these things mis­takes negates the good that can come from them. I also believe that some­times our per­sonal tragedies aren’t always for us. Some­times they are for oth­ers to learn from as well. With that, allow me to share some lessons I’ve learned from this.

  1. If I’m bright enough to write a book, chances are I’m also bright enough to self pub­lish said book with­out the help of ser­vices like Xlibris.
  2. I have more time than I think I have. Its bet­ter to real­lo­cate my time in order to do the things that are really impor­tant to me.
  3. The indie com­mu­nity of writ­ers are gen­er­ous, smart, and savvy. Net­work, ask ques­tions, and ask for help.
  4. Never pub­lish with a van­ity press. You give up your money, your con­trol, and the oppor­tu­nity to learn how to do some of this stuff yourself.
  5. Don’t get angry.

Just remem­ber. There are no mistakes.

What choices with your writ­ing have you made that you wish you’d done differently?

Starla Huchton On Her New Novel Entitled Maven

MAVEN_450x600I’m so happy to have Starla Huch­ton back that if I was a gig­gler I would, uhm, gig­gle. Need­less to say, I’m excited to bring her back to talk about her new book Maven which is set to be released on June 3, 2013. That’s just over a week away! She’s such a busy woman, which I can totally under­stand and appre­ci­ate, so the fact that she spared the time to do this inter­view makes her pres­ence here that much more sweet.

So Starla, talk to me…

1. For the sake of those who don’t know you yet, give us a lit­tle bit of infor­ma­tion about your­self. You write, yes, but what else are you up to?

Most of what I do these days (out­side of chas­ing my kids while my hus­band is deployed) is design book cov­ers. I work with both inde­pen­dent authors and pub­lish­ers alike. I believe my job as a designer is to get to the heart of a story and try to con­vey that into the visual. It’s not the eas­i­est of tasks some­times, but I love what I do and I’m thank­ful that oth­ers like my work enough that I can con­tinue doing it.

Some might know me as an audio­book nar­ra­tor. I’m cur­rently work­ing on the fourth book in Lind­say Buroker’s The Emperor’s Edge series, though I am woe­fully behind in this. It’s been a rough few months with mov­ing and hav­ing the hus­band deploy amongst other things, but it’s coming.

2. Tell us about Maven. What was the inspi­ra­tion? How long did it take to write it from inspi­ra­tion to com­ple­tion? Where do you hope to take the series and how long do you plan it to be?

Maven is the first book in my new Sci­ence Fic­tion Romance Endure series. There will be four total when the story arc com­pletes, and I plan to have all of them out in the world before my birth­day in March 2014. It’s an ambi­tious sched­ule, but I’m more than on-track to meet it. The major­ity of the story takes place in an under­wa­ter lab in the year 2050 (at the begin­ning of book 1), but by book 3 you get to see some of the out­side world. It’s not a huge stretch from mod­ern day, really, but enough so that it’s firmly planted in Sci­ence Fic­tion. Even with these futur­is­tic lean­ings, it’s still a very acces­si­ble story, even for read­ers that are not typ­i­cally fans of Sci­ence Fic­tion. I don’t gen­er­ally like hard Sci-Fi, but I do like some of the ele­ments, so I wanted to cre­ate some­thing that oth­ers like me could really enjoy. As I’ve man­aged to sway at least two Para­nor­mal or Urban Fantasy-only read­ers over to the dark side of SF, I’m count­ing this book as a success.

As for the inspi­ra­tion, well… that’s a long story. Basi­cally, as a teenager in the 90s I was a huge Jonathan Bran­dis fan­girl. How­ever, I didn’t dis­cover him until one sum­mer I hap­pened to catch a rerun of the first sea­son of a show called SeaQuest DSV, of which he was a cast mem­ber. In re-watching the show now, I inevitably wind up in fits of gig­gles over the “future tech” and some­what cheesy scripts, but for a geek like me, especially back then, it filled a huge enter­tain­ment void in my world. I took my love of that show so far that 16-year-old me even tried my hand at writ­ing my own scripts for it, nei­ther of which I fin­ished and nei­ther of which will ever see the light of day because they are absolutely awful. But, there was some take­away from it. The hero­ine of the Endure series, Dr. Lydia Ash­ley, was born from those pre­co­cious, imma­ture scrib­blings, and she has stayed with me all these years.

So, that leads into another part of your ques­tion. If we’re talk­ing how long it took from it to go from orig­i­nal inspi­ra­tion to com­pleted novel, the answer is sev­en­teen years. How­ever, I didn’t really pur­sue the story until Jan­u­ary 2012. In six weeks I knocked out 68,000 words of Maven, but then I hit pause. The rea­son for this is prob­a­bly because my Steam­punk novel became a final­ist in a con­test, which it then won. My focus shifted to that book and its sequel and Lydia and Daniel got put on the shelf. Fast for­ward to Jan­u­ary of this year, at which point I had 3 or 4 unfin­ished first drafts of things in var­i­ous states. I decided it would be my goal to fin­ish sev­eral of these up over the next year and went look­ing at each one to see which spoke to me the most. Hon­estly, I didn’t think Maven was the one that would make the cut, but the moment I opened the file I was imme­di­ately drawn back into that world. A week or so later, the book was com­plete, but I real­ized their story was not. I jumped right in to the sec­ond one, and then imme­di­ately the third right after that. At some point in book two, I fig­ured out this was not going to be a tril­ogy. Four full nov­els would be required. It didn’t feel like a heavy weight to bear, how­ever. This story is easy for me to bring to the page now. I would think so, after think­ing about it for 17 years!

3. Maven isn’t your first novel length work. Tell us about your other writ­ing endeavors.

My first fin­ished novel was The Dreamer’s Thread. It’s a mod­ern fan­tasy story and very much a first book. My writ­ing style has changed and grown so much since I put it out as a pod­cast. Peo­ple still enjoy it, how­ever, so I leave it float­ing around the inter­webs, wait­ing for unsus­pect­ing folks to stum­ble across it.

My sec­ond book, which isn’t out any­where yet, is the first of my Antigone’s Wrath series, a Steam­punk adven­ture called Mas­ter of Myth. It’s the one that won first place in the Crested Butte Writ­ers Con­fer­ence annual con­test, The Sandy, and, as a result, was requested in full by a senior edi­tor at TOR/Forge (never did get an answer either way on it, but that’s nei­ther here nor there). I’m a lit­tle over halfway done with the sec­ond in this series, Master of Machines. I was actu­ally hop­ing to put the first one out this sum­mer, but with all I’m doing with the Endure series, I’m no longer sure if I’ll have the time to devote to it that I think that story deserves. I know there are a lot of folks wait­ing to get their hands on it, so I hope they know I’m going to do my best here. I am only one per­son though. :)

4. Will you be podi­o­cast­ing your book? If so will you read it, or will you have some­one else do it?

At this time, I have no plans to pod­cast or audio­book the Endure series. Lydia and Daniel have unique voices to me, and I just don’t feel like I could do them jus­tice if I were to nar­rate it myself. First and fore­most, I’m con­cen­trat­ing on get­ting the writ­ten con­tent out, so peo­ple can enjoy the entire story arc as fast as I can toss it out there. I know how hard it is to wait between books in a series, so this is an exper­i­ment in rapid-fire con­tent for me. I’m curi­ous to see how it plays out.

5. Where do you see your­self and your writ­ing in ten years or so?

In ten years? Good­ness. Right now I’m just try­ing to get through the week!

I don’t really know how to answer this. In an ideal world I’d say “on top of the NYT Bestseller’s List”, but, really, who wouldn’t want that? I sup­pose what I hon­estly want is for my writ­ing to be enjoyed by as many peo­ple as pos­si­ble, and hope­fully make a lit­tle money for me. I like to keep my goals real­is­tic and achiev­able. That way, I don’t get too bogged down in how I’m not mak­ing any progress towards suc­cess. There will always be another mile­stone ahead, and another brass ring to grab. Def­i­n­i­tions of suc­cess change all the time and vary greatly from one per­son to the next. Today I might tell you I’d be happy to sell even 100 copies of Maven. Tomor­row, it might be land­ing a great review on a book blog I admire with a lot of fol­low­ers. A year from now I could be com­pletely burnt out on this whole thing and just want six hours of unin­ter­rupted sleep. I have no idea. That’s prob­a­bly a ter­ri­ble answer. Feel free to chuckle.

I can totally relate Starla. I wish you lots of luck get­ting those six hours of sleep, catch­ing up to the kid­dos, pub­lish­ing and find­ing a giddy appre­cia­tive audi­ence to read all of your work.

*****

 

starlaStarla Huch­ton released her first novel, The Dreamer’s Thread, as a full cast pod­cast pro­duc­tion begin­ning in August 2009. Her first foray went on to become a double-nominee and final­ist for the 2010 Par­sec Awards. Since her debut, Starla’s voice has appeared in other pod­casts includ­ing The Dunes­teef Audio Fic­tion Mag­a­zine, The Drabblecast, and Erot­ica a la Carte. She is also a voice tal­ent for Dark­fire Pro­duc­tions, and nar­rates sev­eral of their projects, includ­ing The Emperor’s Edge series, This Path We Share, and oth­ers. Her writ­ing has appeared in the Erot­ica a la Carte pod­cast, a short story for The Gear­heart, and an episode of the Tales from the Archives pod­cast (the com­pan­ion to Tee Mor­ris and Philippa Balantine’s Min­istry of Pecu­liar Occur­rences series), which gar­nered her a sec­ond final­ist badge from the 2012 Par­sec Awards. Her sec­ond novel, a Steam­punk adven­ture enti­tled Mas­ter of Myth, was the first place win­ner in the Fantasy/Science Fic­tion cat­e­gory of The Sandy Writ­ing Con­test held annu­ally by the Crested Butte Writ­ers Conference. Maven is her third com­pleted novel and the first in a planned series of four.

After com­plet­ing her degree in Graphic Arts at Mon­terey Penin­sula Col­lege, Starla opened up shop as a free­lance graphic designer focus­ing on cre­at­ing beau­ti­ful book cov­ers for inde­pen­dent authors pub­lish­ers. She cur­rently lives in Vir­ginia where she trains her three Min­ions and mil­i­tary husband.

You can find Starla here:

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Designed by Starla

Upon the Wings of Greater Things

Awesome Sauce, Zombies, and Self Publishing Dos and Don’ts

I’m excited to wel­come Matt (Awe­some Sauce) Williams back to my site. For those of you who don’t know, he is an ubber pro­duc­tive author and blog­ger whose taste for top­ics knows no bounds. He recently pub­lished a zom­bie novel enti­tled Whiskey Delta which he first seri­al­ized on his blog. Today he’s here to tell us about Whiskey Delta and his most recent foray into self pub­lish­ing. Pull up a chair, you just might learn some­thing. Talk to us, Awe­some Sauce.

1. For those who don’t know, give a brief run down of WD. What was the inspi­ra­tion? When did you publish?

Whiskey Delta is basi­cally my take on the zom­bie apoc­a­lypse. After read­ing and watch­ing numer­ous fran­chises on the sub­ject, mainly for the sake of research into what makes the genre work, I real­ized they all had some­thing in com­mon beyond undead crea­tures. With­out excep­tion, they all focused on the lives of your aver­age cit­i­zens, or on a mot­ley crew of peo­ple who were thrown together by neces­sity. Always these peo­ple were unpre­pared, untrained to deal with their cir­cum­stances, and had to impro­vise and strug­gle to stay alive. Frankly, I wanted to see a story where the peo­ple fight­ing the undead were trained, pre­pared, and knew how to deal with it, even if they still had a hell of time doing it.

Nat­u­rally, I was inspired by the recent upsurge in pop­u­lar­ity that zom­bie fran­chises have seen in recent years. 28 Days Later was a big one, as wasThe Walk­ing Dead, the minis­eries and the comics. I also gained a lot of knowl­edge from the minis­eries Gen­er­a­tion Kill, which chron­i­cled the 1st Recon Battalion’s exploits dur­ing the 2003 inva­sion of Iraq. Between all that, I had a strong desire to write about zom­bie killers who know their trade, warts and all!

I began pub­lish­ing it chap­ter for chap­ter in the spring of 2012, and fin­ished it just shy of the sum­mer. I took the plunge and decided to make it avail­able to the pub­lic one year later, in April of 2013. While I still wanted to fin­ish up work on its sequels and edit it before release, an unex­pected shout out from Max Brooks kind of forced my hand and I uploaded it to Kin­dle with­out seri­ous edits. The result was pretty rough, but still con­tained the story I had cre­ated with­out alter­ation or distortion.

2. WD is self-pubbed, which I think, aside from being brave, is the smart thing to do these days as it leaves con­trol in the hands of the author. That said there are pros and cons. Tell us what they are in your experience.

Self-publishing means cut­ting out the mid­dle man — or the gate-keeper, depend­ing on how you view pub­lish­ers — and being able to take your work directly to the pub­lic, which is a big plus. This is espe­cially use­ful con­sid­er­ing that tra­di­tional pub­lish­ing is los­ing money on a daily basis due to the expan­sion in social media, direct pub­lish­ing and print-on-demand houses. As a result, they are tak­ing less chances on new authors. Lucky for us, the source of the prob­lem also presents a solution.

On the down­side, there’s the issue of being com­pletely respon­si­ble for your own suc­cess. As an indie, you are respon­si­ble for all of your own edit­ing, pub­lic­ity and pro­mo­tion. As such, you really have to com­mit to a long, hard slog and hold out while peo­ple real­ize you exist and see the mer­its in your work. You also have to con­tend with the per­cep­tion that indie works are sub­stan­dard, ama­teur­ish works that aren’t worth people’s time or money. Overcoming this is not easy, but hope­fully with time, you’ll estab­lish a read­er­ship and dis­tin­guish your­self from the herd.

3. You’ve dis­cussed the good and not as good news about WD on your site since self-pubbing it. Tell us what you feel you’ve done right/wrong. What would you change if you could?

Well, one should always be happy that review­ers are find­ing nice things to say about your work. And every review has said that they liked the story, but were both­ered by the qual­ity of edit­ing. Nat­u­rally, I feel like I was wrong to pub­lish it so soon and worry that these reviews which call into ques­tion the qual­ity of the work will affect long-term sales. So even if I do release a 2nd edi­tion that’s error-free, the dam­age has been done.

How­ever, I remem­ber quite clearly why I put the book up when I did. I knew that a nod from Max Brooks might trig­ger inter­est in my book and send some peo­ple over to Google to look for it. And I knew that inter­est would quickly fade if peo­ple couldn’t find it. I have since come to the con­clu­sion that the fact that it falls under the head­ing of zom­bie fic­tion is what is attract­ing read­ers, but at the time, I was con­vinced word of mouth pro­mo­tion from an estab­lished author would make all the difference.

So really, bar­ring some kind of pre­scient fore­sight on my part — which would have told me to just wait until it was edit­ing before pub­lish­ing, or drop the sequels and focus on the orig­i­nal — I can’t imag­ine hav­ing done things dif­fer­ently at this point. Live and learn, I guess!

4. What advice would you offer other self-pubbed authors?

Best advice I could give was the advice that was given to me over the years. I kept it in point form for the sake of simplicity:

  1. Do what you love, the rest will take care of itself with time.
  2. In the mean­time, keep your day job. Until such time as you’re mak­ing enough money to sup­port your­self, you’ll need that steady income!
  3. Don’t wait to be dis­cov­ered. Use the tools that are at your dis­posal to pro­mote your­self and make things happen.
  4. Do your home­work. Before you can put your idea into proper writ­ten form, you need to do your home­work and learn what works best for you.

5. Which of the char­ac­ters in WD would you most want to befriend in real life? Why?

Tough ques­tion, but I think the Mage would be a very good per­son to meet in real life. He’s enig­matic, even to me, and I know for a fact that he’s the kind of per­son who’s had some very inter­est­ing expe­ri­ences. Not only that, but he keeps you guess­ing. You’re never quite sure how much he knows, or whether or not he’s a good guy…

You can catch Matthew Williams here:

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